Polo Shirts
Branding mistakes on polo shirts: the five we see most
⚠️ 4 min readUpdated 2026-02
The five mistakes
- Sizing the logo from the screen, not the garment — a logo that fills a phone screen swallows a chest.
- Printing on super-stretch fabric — the design distorts the moment the garment moves.
- Using a busy or textured face when a clean one is available.
- Ignoring the placement rules — logos over seams, pockets and reflective bands.
- Skipping the proof — then paying for a full run of a mistake.
Avoid them on polo shirts
With 76 styles in this family there's a clean, mid-weight face for almost every logo. Ask us which one before you commit the run.
The styles we'd brand first
- adidas® adidas Performance polo from £41.00
- adidas® Women's adidas Performance polo from £41.00
- Asquith & Fox Classic fit tipped polo from £14.50
- Asquith & Fox Men's classic fit contrast polo from £14.50
Proof first, then production
Every run gets a digital proof, and we'll mock the placement on the actual garment so nothing is a surprise at delivery.
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